![ZOCover](https://iconcreative.agency/secure-file-depot-1234/2020/06/ZOCover.jpg)
After launching new flavor offerings, La Guadalupana felt it would be an opportune moment to update their overall packaging design for a cleaner look and feel, which would also make it easier to visually distinguish all their new flavors in retail.
A cleaner design approach along with a new color system maintains brand equity while allowing for easy visual flavor distinction.