Hygen-X
A clean, strong look that clearly conveys both brand presence and key differentiators—transparency, guaranteed results, and innovative scents.
La Guadalupana
Big Gay Ice Cream needed a strong digital presence to complement their brand. ICON updated their website to a responsive design for a seamless user experience.
Web Design, Website Design, Responsive Design, Mobile Design, User Experience Design, UX Design, UI Design, User Interface Design, Design Update, Website Update, Big Gay Ice Cream, Big Gay Ice Cream Website, Digital Agency, Digital Design Agency, CPG Agency, Creative Agency, ICON Creative Agency
El Ranchero Packaging, POS and Digital
Big Gay Ice Cream needed a strong digital presence to complement their brand. ICON updated their website to a responsive design for a seamless user experience.
Web Design, Website Design, Responsive Design, Mobile Design, User Experience Design, UX Design, UI Design, User Interface Design, Design Update, Website Update, Big Gay Ice Cream, Big Gay Ice Cream Website, Digital Agency, Digital Design Agency, CPG Agency, Creative Agency, ICON Creative Agency
CBE & Licensed Packaging, (Kellogg’s, General Mills, Cinnabon)
Big Gay Ice Cream needed a strong digital presence to complement their brand. ICON updated their website to a responsive design for a seamless user experience.
Web Design, Website Design, Responsive Design, Mobile Design, User Experience Design, UX Design, UI Design, User Interface Design, Design Update, Website Update, Big Gay Ice Cream, Big Gay Ice Cream Website, Digital Agency, Digital Design Agency, CPG Agency, Creative Agency, ICON Creative Agency
Delicias De España
Delicias De España authentic Spanish cuisine was launching in the U.S. for the first time. ICON developed all branding including name, identity and package design.
Package Design, Packaging, CPG Packaging, Prepared Foods Packaging, Prepared Foods, Spanish Foods, Multicultural Marketing, Brand Design, Advertising Agency, Package Design Agency, Packaging Design Agency, Creative Agency, CPG Agency, Branding Agency Multicultural Agency, ICON Creative Agency, Delicias de España, Delicias de Espana
Nestlé Dulceria
This feisty packaging put a unique Latin American spin on some of the nation’s favorite candies, winning ICON a coveted consumer packaged goods award in the process.
Package Design, Packaging, CPG Packaging, Candy Packaging, Confections, Confections Marketing, Multicultural Marketing, Millennial Marketing, Hispanic Marketing, Branding, Advertising Agency, Package Design Agency, Packaging Design Agency, Creative Agency, CPG Agency, Multicultural Agency, Branding Agency, ICON Creative Agency, Nerds, Laffy Taffy, Pixy Sticks
Nestlé Damak
ICON made the outside of this fine chocolate brand as tasty as the inside, and supported it with marketing communications that were as premium as the product.
Package Design, Packaging, Award-Winning Packaging, CPG Packaging, Chocolate Packaging, Premium Chocolate, Damak, Branding, Confections Marketing, Graphic Design USA, Advertising Agency, Package Design Agency, Packaging Design Agency, Creative Agency, CPG Agency, Branding Agency, ICON Creative Agency
Big Chewy Nerds
How do you build enthusiasm in a highly saturated confections category? Give your candy brand and packaging a fun new face and a fresh new attitude.
Package Design, Packaging, Package Refresh, Candy Packaging, Confections, Candy Marketing, Confections Marketing, Millennial Marketing, Advertising Agency, Packaging Design Agency, Creative Agency, CPG Agency, ICON Creative Agency, Nerds, Big Chewy Nerds, Ferrara Candy Company
La Lechera Brand Refresh
We gave this condensed milk brand a modern new look emphasizing its clean ingredients, because when consumer tastes change, branding and packaging must evolve.
Package Refresh, Brand Refresh, Packaging, Brand Design, Rebrand, Re-brand, Rebranding, Condensed Milk, Multicultural Foods, Hispanic Foods, Latin American Foods, Health Trends, Consumer Health Trends, Natural, Natural Foods, Multicultural Marketing, Brand Design, Advertising Agency, Creative Agency, CPG Agency, Branding Agency, Multicultural Agency, ICON Creative Agency, La Lechera, Nestlé La Lechera, Nestlé
Laffy Taffy Bites
To appeal to Millennials, a product and its packaging should look fresh. We paired kaleidoscopic colors with natural fruit shapes for a truly refreshing new take.
Package Design, Packaging, Package Update, Brand Refresh, Candy Packaging, Candy Marketing, Laffy Taffy, Product Illustrations, Packaging Design Concepts, Health Trends, Millennial Marketing, Advertising Agency, Packaging Design Agency, Creative Agency, Confections Marketing Agency, ICON Creative Agency, Ferrara Candy Company