ICON Creative Agency | Sweet and tasty packaging trends on display
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20 May / Sweet and tasty packaging trends on display

The annual Sweets & Snacks Expo produced by the National Confectioners Association held this week gives a glimpse of the newest tempting treats to hit the market. Thousands of retailers, distributors and other industry stakeholders converged to determine which of the new products on display will have the best chance of enticing consumers to buy when they see the packs on the shelf at candy stores, convenience retailers, specialty shops and other purveyors. In addition to nifty new noshes and fascinating flavors, the event showcases innovative packaging and notable container trends. Here are 10 packs and trends worth watching.